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Privacy Policy Cookies terms & conditions
Privacy Policy

26 March 2020

This Privacy Policy, which is effective as of 26 March 2020, amends the prior version which was effective as of [25th May 2018]. We have added a new section 1.4 [5], and 9 for Californian residents to this Privacy Policy. We have also clarified our processing practices around data sharing with third party controllers for marketing and advertising purposes in section 1.1 for Digital visitors.

Please read carefully before using this site.

We are committed to protecting and respecting your privacy. Please read the following carefully to understand our practices regarding your personal data and how we will treat it. If you are a California Resident, specific sections (1.4, [5] and 9) apply to you, in addition to other clauses outlined in this Privacy Notice.

1. HOW WE HANDLE YOUR DATA

This section covers the sources and categories of personal data that we collect and process, why we do so, and the lawful bases for such processing.

This Privacy Policy covers the processing of the following categories of individuals:

  • Section 1.1 Our Digital visitors
  • Section 1.2 Our Business Partners (this section covers existing and prospective customers, business partners and suppliers collectively called Business Partners. Where these are legal entities, this covers their employees or representatives)
  • Section 1.3 Visitors to our premises
  • Section 1.4 Californian Residents
1.1. IF YOU ARE A DIGITAL VISITOR
  1. Sources of personal data
  2. Personal data that we collect and process
  3. Why do we collect your personal data and what are our lawful bases for it?
A. Sources of personal data

We may obtain your personal data from the following sources:

  1. from you directly (for example, at the time of subscribing to any services offered on a website, mobile applications, events, interactive kiosks or social media including but not limited to email mailing lists, interactive services, posting material or requesting further goods or services);
  2. from your device or browser; and/or
  3. if you contact us, we may keep a record of that communication.
B. Personal data that we collect and process
  1. Name
  2. Username
  3. Address
  4. Date of birth
  5. Email address
  6. Operating system
  7. Browser type
  8. Cookie data (for more information please see our Cookie Policy - linked below)
  9. Preferences regarding online marketing and tracking
  10. IP address
  11. Location
  12. Information you submit to us when you contact us posting material or requesting our service
  13. Responses you provide as part of our surveys, competitions, games and other interactive services; and/or
  14. Product orders, event invitations sent, and tickets bought
  15. Behavioural information from online, web, apps, email and social media, if we have your permission to do so.
C. Why do we collect your personal data and what are our lawful bases for it?

In the table below, we explain what specific business interests we pursue when processing your personal data and the lawful bases we rely on.

WE MAY USE YOUR PERSONAL DATA TO: WHAT ARE OUR LEGAL BASIS FOR PROCESSING YOUR DATA?
Provide our digital services to you Our legitimate interest: Website and Application Management
Account Management
Establish and manage our relationship Our legitimate interest: Understand the market in which we operate Management Reporting (including at an intra-group level)
Account Management
Learn about our digital users’ browsing patterns and the performance of our digital services Our legitimate interest or your consent*: Website & Application Management
Understand the market in which we operate
Security Our legitimate interest: Managing security, risk and crime prevention
Management Reporting (including at an intra-group level)
Let you know about our products, services and events that may be of interest to you by letter, telephone, email or other forms of electronic communication Our legitimate interest or your consent*: Promote our goods and services
Management Reporting (including at an intra-group level)
Learn about how our products or services may be used Our legitimate interest: Understand the market in which we operate
Management Reporting (including at an intra-group level)
Sharing information with advertising partners (including Social media platforms, such as [list all of them here]) Your consent: Promote our goods and services
Management Reporting (including at an intra-group level)
Ad retargeting: Sending you targeted and personal adverts on web sites and social media based on your preferences, purchase history and tracked behaviour. Your consent: Promote our goods and services
Management Reporting (including at an intra-group level)

*Where we use your email or other digital means to communicate marketing information to you, we will seek your prior consent where required to do so by law.

If you object to us using your personal data for the above purposes, including direct marketing, please contact us using contact details set out in section 9.

Where we use cookies or similar technologies, we will seek your prior consent where required to do so by law.

We do not sell your personal data to any third party.

Our website may, from time to time, contain links to and from the websites of our partner networks, creative partners and affiliates. If you follow a link to any of these websites, please note that these websites have their own privacy notices or policies. Please check their privacy notices or policies before you submit any personal data to these websites.

Please do not submit any information via this website or application if you are not happy with the way your personal data is processed as described in this Privacy Policy.

1.2. IF YOU ARE OUR BUSINESS PARTNER

This section covers existing and prospective customers, business partners and suppliers, collectively called Business Partners. The information we collect and process in relation to our customers is primarily business information. We may collect personal data related to employees, directors, authorised signatories and other individuals associated with our existing or prospective Business Partners.

  1. Sources of personal data
  2. Personal data that we collect and process
  3. Why do we collect your personal data and what are our lawful bases for it?
A. Sources of personal data

We may obtain your personal data from the following sources:

  1. from you directly,
  2. from a company that employs you, if you are an employee of our Business Partner,
  3. from our affiliates, i.e. members of the Bacardi Limited group of companies;
  4. during networking events that we have either hosted, or sponsored, or attended; and/or
  5. from publicly available sources (for example, your company website or social media sites).
B. Personal data that we collect and process

We may collect the following categories of personal data relating to our Business Partners’ employees, officers, authorised signatories, or other associated individuals:

  1. Name
  2. Picture (photography) – During our Bacardi events
  3. Business address
  4. Business email address
  5. Business telephone number
  6. Business fax number
  7. Job title or role
  8. Business bank account details
  9. Date of birth
  10. Language of communication
  11. Date of first contact
  12. Categorisation as a business partner (e.g. supplier, existing or prospective customer); and/or
  13. Bacardi’s system usage details, if suppliers or business partners are permitted access to Bacardi systems.
C. Why do we collect your personal data and what are our lawful bases for it?

In the table below, we explain what specific business interests we pursue when processing your personal data and the lawful bases we rely on.

WE MAY USE YOUR PERSONAL DATA TO: WHAT ARE OUR LEGAL BASIS FOR PROCESSING YOUR DATA?
Provide you with our products or services or receive products or services from you Our Contractual Obligation (if you act in your personal capacity or a sole trader): Efficiently fulfil our contractual and legal obligations
Our Legitimate Interest: Management Reporting (including at an intra-group level)
Efficiently fulfil our contractual and legal obligations (if you are an incorporated entity)
Establish and manage our relationship Our Contractual Obligations (if you act in your personal capacity or a sole trader):
Efficiently fulfil our contractual and legal obligations
Our Legitimate interest:
Understand the market in which we operate
Management Reporting (including at an intra-group level)
Exercise or defend legal claims
Efficiently fulfil our contractual and legal obligations (if you are an incorporated entity)
Learn about how our products and services are or may be used Our legitimate interest or Your Consent * :
Understand the market in which we operate
Management Reporting (including at an intra-group level)
Security Our Legitimate interest:
Managing security, risk and fraud prevention
Management Reporting (including at an intra-group level)
Let you know about our products, services and events that may be of interest to you by letter, telephone, email or other forms of electronic communication Your Consent:
Promote our goods and services
Our Legitimate interest:
Management Reporting (including at an intra-group level)
Your image (film or photos) at events to be used to support our communication and promotional campaign Our legitimate interest or your consent * :
Promote our goods and services
[Checking your age at Bacardi events to ensure compliance with age limitations for alcohol consumption] Our Legitimate interest: Compliance with laws

* We will seek your prior consent where required to do so by law.

If you object to us using your personal data for above purposes, including direct marketing, please let us know using the email address provided in section 9.

Where we use your email to communicate marketing information to you, we will seek your prior consent where required to do so by law.

1.3. IF YOU ARE A VISITOR TO OUR PREMISES
  1. Sources of personal data
  2. Personal data that we collect and process
  3. Why do we collect your personal data and what are our lawful bases for it?
A. Sources of personal data

We may obtain your personal data from you directly and from our systems’ records

B. Personal data that we collect and process
  1. Name
  2. Surname
  3. Data of birth
  4. Email address
  5. Address
  6. Business contact details
  7. Organisation
  8. Role
  9. Time and date of your visit; and/or
  10. Image (for example, from CCTV cameras at our premises, where they are used,
C. Why do we collect your personal data and what are our lawful bases for it?

In the table below, we explain what specific business interests we pursue when processing your personal data and what lawful bases we rely on.

WE MAY USE YOUR PERSONAL DATA TO: WHAT THE LEGITIMATE INTERESTS OF OUR BUSINESS ARE:
Security Our legitimate interest: Managing security, risk and crime prevention
Maintain records of visitors to our premises Our legitimate interest: Management Reporting
Let you know about our products, services and events that may be of interest to you by letter, telephone, email or other forms of electronic communication Our legitimate interest or your consent *:
Promote our goods and services
Management Reporting (including at an intra-group level)

* We will seek your prior consent where required to do so by law

Where we use your email to communicate marketing information to you, we will seek your prior consent where required to do so by law.

If you object to us using your contact details for these purposes, please let us know using the methods listed in section 9.

1.4. IF YOU ARE A CALIFORNIAN RESIDENT

The following is applicable to individuals residing in California from whom we collect Personal data, in accordance with the California Consumer Privacy Act (hereinafter "CCPA").

The chart below outlines the categories of Personal Information (as defined by the CCPA) that we have collected for a business purpose in the preceding twelve months.

WE DO NOT SELL PERSONAL INFORMATION.

A. Categories of Personal Information collected

The examples of Personal Information for each category below are provided by CCPA to describe the information that pertains to each category. CCPA requires us to provide disclosures in regard to each category, even where we collect only one element that pertains to such category. For example, because we may collect "gender" information, we have to disclose that we collect personal information for the category "Characteristics of Protected Classifications under California or Federal Law" even where we do not collect any other element that pertains to that category.

For each category of Personal Information, we collect:

  • We use share the personal information for the business purposes described under sections 1.1, 1.2. and 1.3 above above
  • We share the personal information as explain in section 2 below.
CATEGORY WHAT DOES THE CATEGORY INCLUDE? WE COLLECT WE SELL
Identifiers Name, alias, postal address, unique personal identifier, online identifier, internet protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers Yes No
Categories of Personal data in Cal. Civ. Code 1798.80(e) Name, signature, social security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Yes No
Characteristics of Protected Classifications under California or Federal Law Race or colour, ancestry or national origin, religion or creed, age (over 40), mental or physical disability, sex (including gender and pregnancy, childbirth etc..), sexual orientation, gender identity or expression, medical condition, genetic information, marital status, military and veteran status. Yes
gender
No
Commercial Information Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies Yes No
Biometric Information Physiological, biological, or behavioral characteristics that can be used, singly or in combination with each other or with other identifying data, to establish individual identity, ( imagery of the iris, retina, fingerprint, face, hand, palm, voice recordings sleep, health, or exercise data that contain identifying information No No
Internet or Other Electronic Network Activity Information Browsing history, search history, and information regarding a consumer’s interaction with an internet website, application or advertisement Yes No
Geolocation Data Precise physical location Yes No
Sensory Information Audio, electronic, visual, thermal, olfactory, or similar information Yes No
Professional or employment-related information Resume information related to education such as completion of degrees and educational institutions attended, information on educational certifications, job application or resume information, past and current job history, and job performance information. Yes No
Inferences Drawn from Personal data Consumer profiles reflecting a consumer’s preferences, characteristics, psychological trends, preferences, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. Yes No
B. You may exercise the following rights.
  • Right to Know and Access. You may submit a verifiable request for information regarding the: (1) categories of Personal Information collected or disclosed by us; (2) purposes for which categories of Personal Information are collected by us; (3) categories of sources from which we collect Personal Information; and (4) specific pieces of Personal Information we have collected. Prior to disclosing the information, we are required to verify that the individual making the request is indeed the individual to whom the information relates. Once we receive a verifiable request, we must disclose to you the information requested for the twelve months preceding your request.
  • Right to Delete. Subject to certain exceptions, you have the option to delete Personal data about you that we have collected from you.

Verification. Requests for access to or deletion of Personal data are subject to our ability to reasonably verify your identity in light of the information requested and pursuant to relevant CCPA requirements, limitations, and regulations.

Right to Equal Service and Price. You have the right not to receive discriminatory treatment for the exercise of your CCPA privacy rights.

Submit Requests. For other requests or to authorize an agent to make a request on your behalf, you can also reach contact us (see Section 9).

2. SHARING OF YOUR INFORMATION

We do not sell your personal data to any third party.

We use secure methods to transmit personal data.

Data we collect may also be processed by staff operating outside the EEA who work with us or for us, or for one of our affiliated companies, suppliers or service providers.

Recipients of your personal data:

2.1. OUR AFFILIATES

We may disclose your personal data to our affiliates, who may use your information for the purposes described in this Privacy Policy. In so doing, they will be data controllers of your information together with us. As data controllers, our affiliates will process your data in compliance with the GDPR and other relevant data protection laws.

2.2. THIRD PARTY RECIPIENTS

We may share your personal data with third parties who are controllers of your personal data as follows:

  • Where required by law and similar mandatory disclosures.
  • In connection with a merger, sale, or asset transfer.
  • Other third parties for whom we have obtained your permission or consent to disclose your Personal data.
2.3. SERVICE PROVIDERS THAT WE MAY INVOLVE FOR THE PURPOSES DESCRIBED IN ABOVE SECTIONS

Our service providers process your personal data for data analytics/ marketing and advertising of our products and services to you. Our advertising and promotional agencies and consultants carry out marketing campaigns or email mailings on our behalf, or analyse or evaluate our data collection process or customer service fulfilment, such as website hosting companies. We will ensure that any service provider engaged by us is bound to comply with data protection obligations and process your personal data only on documented instructions from us and do not use it for their own purposes.

2.4. LAW ENFORCEMENT OR GOVERNMENT BODIES

We may disclose your personal data as permitted by law in order to investigate, prevent or take action regarding illegal activities, suspected fraud, violation of our intellectual property rights, situations involving potential threats to the physical safety of any person, violation of our Terms and Conditions or other agreements, or as required by law.

3. TRANSFERS OUTSIDE THE EUROPEAN ECONOMIC AREA AND THE UK (EEA)

If and when transferring your personal data outside the EEA and the UK, (which consists of EU member states and Iceland, Lichtenstein and Norway), we will only do so using one of the following safeguards:

  1. the transfer is to a non-EEA country which has an adequacy decision by the EU Commission;
  2. the transfer is covered by a contractual agreement, which covers the GDPR requirements relating to transfers to countries outside the EEA and the UK;
  3. the transfer is to an organisation which has Binding Corporate Rules approved by an EU data protection authority; or
  4. the transfer is to an organisation in the US that is EU-US Privacy Shield certified.

You may request a copy of any relevant document in relation to transfers of your personal data outside the EEA and the UK by contacting us using the contact details in section 9 below.

4. YOUR RIGHTS

When prescribed by local regulations, you are entitled to obtain information from us on how we handle your personal data, to see copies of all personal data held by us and to request that your personal data is amended, corrected or deleted from our systems.

You can also ask us to transfer a copy of your personal data that you provided to us, limit, restrict or object to the processing of your data.

We do not carry out any decision-making based solely on automated processing, including profiling.

If you gave us your consent to use your data, e.g. so that we can use your electronic contact details to send you marketing communications, you can withdraw your consent at any time. Please note that even if you withdraw your consent, we can still rely on the consent you gave as the lawful basis for processing your personal data before you withdrew your consent.

You can object to our use of your personal data where we stated we rely on our legitimate business interests to do so. We explained the legitimate interests we rely on in sections ‘Why do we collect your personal data and what are our lawful bases for it?’ above.

If you would like to exercise any of your above rights, contact us using the contact details in section 9 below.

5. VARIATIONS

We may revise this Privacy Policy at any time by amending this page. Any changes to our processing will take effect within a reasonable period of time after posting the amended Privacy Policy, so that you would have time to consider if you are ok with the changes.

6. CHILDREN

Our website is designed to appeal to adults only. We do not knowingly solicit any information from children or people under the legal drinking age, nor do we knowingly market or otherwise target our websites or its products or services to children or people under the legal drinking age.

If we become aware that a visitor to our websites is a child or under the Legal Drinking Age in the country or other territory in which he or she is located at the relevant time and has registered without verifiable parental consent, we will remove his or her personal data from our files.

7. RETENTION PERIOD

We will keep and Process your Personal Data only for as long as is necessary for the purposes for which it was collected in connection with your relationship with us, unless we have a legal right or obligation to retain the data for a longer period, or the data is necessary for the establishment, exercise or defence of legal claims.

8. INFORMATION ABOUT US

Our EU entities are subsidiaries/affiliates of or are otherwise associated with Bacardi BMBV. These are listed in Annex 1 to this Privacy Notice. If you are a visitor to our websites, the relevant data controller is Bacardi Martini B.V., registered in The Netherlands under company number 33164385. Our registered office and main trading address is at (Building 1962), Stadionplein 6, 1076 CM Amsterdam, The Netherlands. Our VAT number is NL 0059.70.441.B01.

If you are a customer or a potential customer of one or more of our EU entities, or an individual related to one of our existing or potential customers, the relevant data controller is the Bacardi entity which has contractual or business relations with our customer. If you contract with our EU entities in any other capacity (for example, to provide your services), your data controller will be the Bacardi entity with which you contract. If you are a visitor to our premises or events, the relevant controller is the EU entity that is located in that office or hosting the event.

For cross-border matters, and in relation to personal data shared by several of our EU entities, the relevant entities may operate as joint controllers that will collaborate with one another, as necessary, to comply with our obligations under the GDPR, including to address requests by data subjects to exercise their rights under the GDPR, as set out in Section 4 above. The main establishment for all of our EU entities for purposes of compliance with the GDPR is Bacardi Martini B.V., at (Building 1962), Stadionplein 6, 1076 CM Amsterdam, The Netherlands.

If you need to communicate with us, please contact us as explained in section 9.

For the purpose of the General Data Protection Regulation 2016/679 and any implementing legislation (the "GDPR"), Bacardi Martini B.V., (Building 1962), Stadionplein 6, 1076 CM Amsterdam, The Netherlands will be the data controller responsible for any personal data about you.

9. CONTACT DETAILS

Questions, comments, complaints and requests regarding this Privacy Policy, or our privacy practices in general, are welcomed.

Any queries and requests regarding this Privacy Policy are welcome via the contact points below.

WHO YOU ARE VIA ADDRESS
Digital Visitor Online Form http://Contact.BacardiLimited.com
Business Partners or Visitor to our Premises Email mailto:DataProtection@bacardi.com
A Californian resident only Online form
Phone
http://Contact.BacardiLimited.com
1-800-222-2734

Digital visitors may opt out from our marketing communication by simply clicking on the “opt Out” function at the bottom of the email received by us.

As UK resident, if you are unhappy with how we dealt with your request or complaint in relation to how we handle your personal data, you have the right to file a complaint with the Information Commissioner’s Office.

Cookies

This Cookie Policy is intended to inform you how we use a technology called “cookies” and similar technologies on this Website or Application andto assist you by providing information on how you can manage the cookies stored on your devices. Please take a minute to read and understand the Cookie Policy.

1. WHAT ARE COOKIES AND WHAT DO THEY DO?

A "cookie" is a small text file that’s stored on your computer, smartphone, tablet, or other device when you visit a website or use an app.

Some cookies are deleted when you close your browser. These are known as session cookies. Others remain on your device until they expire, or you delete them from your cache. These are known as persistent cookies and enable us to remember things about you as a returning visitor.

Information gathered through cookies and web server logs may include the date and time of visits, the pages viewed and the time spent at our Website.

2. HOW WE USE COOKIES

We use cookies and other similar technologies to:

  • Give you a better online experience and track website and application performance
  • Provide products and services that you request and to provide a secure online environment
  • Manage our marketing relationships
  • Help us make our website and applications more relevant to you

We do not generally store any personal information that you provide to us in a cookie.

Most of our cookies expire within 90 days, although our analytics cookies may persist for between 2 and 10 years.

If you delete cookies relating to this website we will not remember things about you and you will be treated as a first-time visitor the next time you visit the site.

3. CONSENT TO THE USE OF COOKIES ON THIS WEBSITE

We will only set cookies on your device with your prior consent, if this is required by law. If you have consented to the use of cookies on our Website or Application, you have the right to withdraw your consent at any time.

4. BLOCKING OUR USE OF COOKIES OR WITHDRAWAL OF YOUR CONSENT FOR USE OF COOKIES BY THIS WEBSITE

You can block our use of cookies by activating the settings in your browser. Please visit All About Cookies where you can find comprehensive information on cookie management and blocking for a wide variety of browsers.

5. WHAT HAPPENS IF I BLOCK COOKIES?

In order to use certain services offered through our Website or Application, your device must accept cookies. If you choose to withhold consent, or subsequently block cookies, some aspects of the Website or Application may not work properly and you may not be able to access all or part of our Website or Application

6. WHAT COOKIES DO WE USE?

Please review the table below for more detailed information on the specific types of cookies we use.

CATEGORY COOKIES TYPE TYPE PURPOSE(S)
Essential App Specific Session First Support app specific logic like navigation
Essential Age Gate Persistent First Age verification and state
Essential User Id Persistent First Recognize returning users
Essential Login State Persistent First Support login
Functional Media Code Session Third Media code to support offers and discounts
Functional Affiliate Session Third Track affiliates to and from partners
Functional Social Network Persistent Third Support social media interactions
Performance Ad Tracking Session Third Track advertising across sessions
Performance Media Tracking Session Third Track media
Targeted Ad Serving Session Third Support targeted advertising
Targeted Ad Serving Persistent Third Support targeted advertising
7. INFORMATION ABOUT US

In the present Terms and Conditions of Website Use and in the connected Cookie and Privacy Policies, "We" or "us" or "BGB" means Bacardi Global Brands Limited, registered in England and Wales under company number 3651489. Our registered office and main trading address is at 12 Steward Street, London, E1 6FQ, United Kingdom. Our VAT number is GB 222 2530 16. If you have any concerns about material which appears on our Site or if you need to communicate with us go online at Contact.BacardiLimited.com or at the street address set out in this section 19.

Terms & Conditions

This page (together with the documents referred to on it) tells you the terms of use on which you may make use of this website and any and all other online or digital platforms (including without limitation mobile and other applications, such as Facebook apps) which we maintain (our "WebSite", "Site"). Please read these terms of use carefully before you start to use our Site.

This Site is for the personal use, of persons who are lawfully permitted to purchase and consume alcoholic beverages, in countries and other territories where the sale, advertising and consumption of alcoholic beverages is lawful. By using our Site, you indicate that you accept these terms of use and that you agree to abide by them.

Please exit our Site immediately if you do not accept these terms of use, if you are not of legal age for consuming alcoholic beverages in the country or other territory in which you are located, or if you are accessing our Site in a country or other territory where use of our Site is not permitted.

Content is to be shared with those over the legal drinking age only.

1. SOCIAL RESPONSIBILITY

We are extremely proud of our high-quality brands, products and marketing. That pride goes hand in hand with a deep sense of responsibility and respect for the global communities that we serve and the individual consumers who enjoy our products. As part of our commitment to responsible marketing, we comply with the social responsibility policies established by DISCUS – the Distilled Spirits Council for the United States and spiritsEUROPE – the European representative body for producers of spirit drinks, which set out the principles we maintain in all of our sales and marketing activities, including advertising and promotional programmes.

2. ACCESSING OUR SITE

Access to our Site is permitted on a temporary basis to users located in countries or other territories where the sale, advertising and consumption of alcoholic beverages is permitted. We reserve the right to withdraw, amend, suspend or terminate indefinitely the services we provide on our Site without notice. We will not be liable if for any reason our Site is unavailable at any time or for any period.

You are responsible for making all arrangements necessary for you to have access to our Site. You are also responsible for ensuring that all persons who access our Site through your Internet connection are aware of these terms, and that they comply with them.

If you choose, or you are provided with, a user identification code, password or any other piece of information as part of a registration scheme or a security procedure, you must treat such information as confidential, and you must not disclose it to any third party. We will not be responsible or liable, directly or indirectly, in any way for any loss or damage of any kind incurred as a result of, or in connection with, your failure to comply with this section of these terms of use. We have the right to disable any user identification code or password, whether chosen by you or allocated by us, at any time, if in our opinion you have failed to comply with any of the provisions of these terms of use. From time to time, we may restrict access to some parts of our Site, or our entire site, to users who have registered with us.

3. INTELLECTUAL PROPERTY RIGHTS

All intellectual property and database rights, in our Site, and in the materials published on it, including but not limited to trademarks, designs, logos, text, images, audio and video materials, look and feel and software (including code, interface and website structure) ("Materials") are owned by us, our subsidiaries, affiliates companies and/or any of our partners. The Materials are protected by intellectual property laws and treaties around the world. All such rights are reserved. You may not remove any copyright or other proprietary notices from any Materials on our Site.

We reserve the right to copy protect any of the Materials on our Site. Except as provided in these Terms and Conditions of Website Use, the use of this Site does not grant you any rights, title, interest or license to any Materials you may access on this Site. Provided that you are located in a country or other territory where the sale, advertising and consumption of alcoholic beverages is permitted AND you have an age at which it is legal to purchase and consume alcoholic beverages ("Legal Drinking Age") in the country or other territory in which you are located, you may print a reasonable number of hard copies, and may download extracts, of any page(s) from our Site for your lawful, personal, non-commercial use. Unless otherwise specifically authorised by us (by way of example only, explicit instructions such as "Click Here to Enlarge this Image") you must not modify the paper or digital copies of any Materials you have printed off or downloaded in any way, and you must not use any illustrations, photographs, video or audio sequences or any graphics separately from any accompanying text or proprietary notice. All other copying (whether in electronic, hard copy or other format) reproduction, transmission, public performance, distribution, commercial exploitation, adaptation, translation, modification, bundling, merging, sharing or making available to any person, or creation of any derivative works of our Site or the Materials on our Site is prohibited and may breach intellectual property laws and other laws worldwide.

The status of the relevant holders of rights in the Materials published on our Site must always be acknowledged.

You must not use any part of the Materials on our Site for commercial purposes without obtaining a licence to do so from us and/or, where applicable, from the relevant Owner.

If you print off, copy or download any part of our Site in breach of these terms of use, your right to use our Site will cease immediately and you must, at our option, return or destroy any copies of the Materials you have made.

4. ACCEPTABLE USE

You may use our Site only for lawful purposes and we reserve the right, in our sole discretion, to terminate your use of the Site. You may not use our Site:

  • In any way that breaches any applicable local, national or international law or regulation.
  • In any way that is unlawful or fraudulent, or has any unlawful or fraudulent purpose or effect.
  • For the purpose of harming or attempting to harm minors in any way.
  • To send, knowingly receive, upload, download, use or re-use any Material which does not comply with our content standards below.
  • To transmit, or procure the sending of, any unsolicited or unauthorised advertising or promotional material or any other form of similar solicitation (spam).
  • To knowingly transmit any data, send or upload any material that contains viruses, Trojan horses, worms, time-bombs, keystroke loggers, spyware, adware or any other harmful programs or similar computer code designed to adversely affect the operation of any computer software or hardware ("Malicious Code").
5. INTERACTIVE SERVICES

We may from time to time provide interactive services on our Site including, without limitation, chat rooms and forums, bulletin boards, music mix rooms, image upload features, interactive drinks functionality and interactive club finder. Where we do provide any interactive service, we will provide clear information to you about the kind of service offered, whether it is moderated and what form of moderation is used (including whether it is human or technical).

We will make reasonable efforts to assess any possible risks for users from third parties when they use any interactive service provided on our Site, and we will decide in each case whether it is appropriate to use moderation of the relevant service (including what kind of moderation to use) in the light of those risks. However, we are under no obligation to oversee, monitor or moderate any interactive service we provide on our Site, and we expressly exclude our liability for any loss or damage arising from the use of any interactive service by a user in contravention of our content standards, whether the service is moderated or not. Where we do moderate an interactive service, we will normally provide you with a means of contacting the moderator, should a concern or difficulty arise.

6. UPLOADING MATERIAL TO OUR SITE

Any material you upload to our Site will be considered non-confidential and non-proprietary, and unless otherwise agreed in writing between us, we have the right to use, copy, distribute and disclose to third parties any such material in whole or in part for any purpose. We also have the right to disclose your identity to any third party who is claiming that any material posted or uploaded by you to our Site constitutes a violation of their intellectual property rights, or of their right to privacy. You waive any moral rights in respect of any material you upload to our Site.

We will not be responsible, or liable to any third party, for the content or accuracy of any materials posted by you or any other user of our Site.

We have the right to remove any material or posting you make on our Site if, in our sole opinion, such material does not comply with the content standards below.

7. CONTENT STANDARDS

Any and all material which you contribute to our Site must comply with the spirit of the following content standards as well as the letter. The standards apply to each part of any contribution as well as to its whole.

Your contributions must:

  • Be accurate (where they state facts).
  • Be genuinely held (where they state opinions).
  • Comply with applicable law in the UK, the US and in any country from which they are posted.

Your contributions must not:

  • Contain any material which is defamatory of any person.
  • Contain any material which is obscene, offensive, hateful or inflammatory.
  • Contain sexually explicit material.
  • Harm, or attempt to harm, minors in any way.
  • Encourage, condone, promote or glamorise under-age, excessive or irresponsible consumption of alcoholic beverages or drink driving.
  • Be targeted at an under legal drinking age audience.
  • Promote violence.
  • Promote discrimination based on race, sex, religion, nationality, disability, sexual orientation or age.
  • Infringe any copyright, database right, trade mark or other proprietary right of any other person.
  • Be likely to deceive any person.
  • Be made in breach of any legal duty owed to a third party, such as a contractual duty or a duty of confidence.
  • Promote any illegal or immoral activity.
  • Be threatening, abuse or invade another’s privacy, or cause annoyance, inconvenience or needless anxiety.
  • Be likely to harass, upset, embarrass, alarm or annoy any other person.
  • Be used to impersonate any person, or to misrepresent your identity or affiliation with any person.
  • Give the impression that they emanate from us, if this is not the case.
  • Advocate, promote or assist any unlawful act such as (by way of example only) copyright infringement or computer misuse.
8. RELIANCE ON INFORMATION POSTED

Commentary and other materials posted on our Site are not intended to amount to advice on which reliance should be placed. We therefore disclaim all liability and responsibility arising from any reliance placed on such materials by any visitor to our Site, or by anyone who may be informed of any of its contents.

9. OUR SITE CHANGES REGULARLY

We aim to update our Site regularly, and may change the content at any time. Any of the material on our Site may be out of date at any given time, and we are under no obligation to update such material.

10. OUR LIABILITY

The material displayed on our Site is provided "as is" and without any guarantees, conditions or warranties as to its accuracy, to the extent permitted by law, we and all other members of our Group of Companies and our affiliates ("Our Group") hereby expressly exclude and disclaim:

  • All conditions, representations, or warranties of any kind, either express or implied, including warranties of merchantability or fitness for a particular purpose and other terms which might otherwise be implied by statute, common law or the law of equity.
  • Any liability for any direct, indirect or consequential loss or damage incurred by any user in connection with our site or in connection with the use, inability to use, or results of the use of our site, any websites linked to it and any materials posted on it, including, without limitation any liability for: loss of income or revenue, loss of business, loss of profits or contracts, loss of anticipated savings, loss of data, loss of goodwill, wasted management or office time, and for any other loss or damage of any kind, however arising and whether caused by tort (including negligence), breach of contract or otherwise, even if foreseeable.

Because some jurisdictions do not allow the exclusion or limitation of liability or damages, Our Group’s liability in such jurisdictions shall be limited to the fullest extent permitted by law.

11. INFORMATION ABOUT YOU AND YOUR VISITS TO OUR SITE AND EVENTS

Your privacy is important to us. We process information about you in accordance with our Privacy Policy – linked above.

12. MALICIOUS CODE, HACKING AND OTHER OFFENCES

You must not misuse our Site by knowingly introducing any Malicious Code. You must not attempt to gain unauthorised access to our Site, the server on which our Site is stored or any server, computer or database connected to our Site. You must not attack our Site via a denial-of-service attack or a distributed denial-of service attack.

We will report any such activity by you to the relevant law enforcement authorities and we will co-operate with those authorities by disclosing your identity to them. In the event of such a breach, your right to use our Site will cease immediately.

We will not be liable for any loss or damage caused by a distributed denial-of-service attack or Malicious Code that may infect your computer equipment, computer programs, data or other proprietary material due to your use of our Site or to your downloading of any material posted on it, or on any website linked to it.

13. LINKING TO OUR SITE

You must not establish a link from any website to any page in our Site or frame our Site on any other site. Unless otherwise authorised in writing by us, you may not suggest any form of association, approval or endorsement of any website on our part.

If you wish to make any use of Material on our Site other than that set out above, please address your request for the attention of our Digital Director as specified in section 19 of the present Terms and Conditions of Website Use.

14. LINKS FROM OUR SITE

Where our Site contains links to other sites and resources provided by third parties, these links are provided for your information only. We have no control over the contents of those sites or resources, and accept no responsibility for them or for any loss or damage that may arise from your use of them.

15. INDEMNITY

You will indemnify Our Group against any loss, damage or cost incurred by us arising out of your use of our Site, any of its services or any information accessible over or through our Site, including information obtained from linked sites, our submission or transmission of information or material on or through our Site or your violation of these terms of use or any other laws, regulations and rules. You will also indemnify us against any claims that information or material which you have submitted to us is in violation of any law or in breach of any third-party rights (including, but not limited to, claims in respect of defamation, invasion of privacy, breach of confidence and infringement of any intellectual property right). We reserve the right exclusively to defend and control any claims arising from the above and you will fully cooperate with us in any such defences.

16. ENTIRE AGREEMENT

These terms of use, including our Privacy Policy and Cookie Policy constitute the entire agreement between you and us in relation to your use of our Site. To the extent that software or other downloadable technology is expressly made available to you through the Site, such software may be subject to a licence agreement that is distributed or included with such software and you agree to abide by the terms and conditions of any such licence agreements. If any provision of these terms of use is found by a court of competent jurisdiction to be unenforceable or invalid, the parties nevertheless agree that the court should give effect to the parties’ intentions as reflected in the provision, and the other provisions shall remain in full force and effect.

17. JURISDICTION AND APPLICABLE LAW

If you are located in the U.S., these terms are governed and construed in accordance with the laws of the State of New York, excluding its conflicts of law rules, and any dispute arising out of or relating to these Terms and Conditions of Website Use or your access or use of this Site will be subject to the exclusive jurisdiction of the courts located within the county of New York in the State of New York, and you hereby submit to the personal jurisdiction of such courts.

If you are located anywhere except the U.S., then (i) these terms are governed by English law; and (ii) the English courts will have exclusive jurisdiction over any claim arising from, or related to, a visit to our Site although we retain the right to bring proceedings against you for breach of these terms in your country of residence or any other relevant country and (iii) these Terms and Conditions of Website Use are governed by English law.

18. VARIATIONS

We may revise these terms of use at any time by amending this page. Each time you use this Site, the current version of the Terms and Conditions of Website Use will apply. Accordingly, when you use the Site, you should check the date of the Terms and Conditions of Website Use (linked below) and review any changes since the last version. Some of the provisions contained in these terms of use may also be superseded by provisions or notices published elsewhere on our Site.

19. INFORMATION ABOUT US

In the present Terms and Conditions of Website Use and in the connected Cookie and Privacy Policies, "We" or "us" or "BGB" means Bacardi Global Brands Limited, registered in England and Wales under company number 3651489. Our registered office and main trading address is at 12 Steward Street, London, E1 6FQ, United Kingdom. Our VAT number is GB 222 2530 16. If you have any concerns about material which appears on our Site or if you need to communicate with us go online at Contact.BacardiLimited.com or at the street address set out in this section 19.

Official Rules for THE GREY GOOSE AR COCKTAIL EXPERIENCE Sweepstakes
No purchase is required to enter.
1. Eligibility

The Sweepstakes is open only to legal residents of the United States who are at least twenty-one (21) years old. Employees of Arrowhead Promotion & Fulfillment Co., Inc. ("Administrator"), Bacardi U.S.A., Inc. ("Sponsor"), or any other alcohol beverage company, their respective distributors, wholesalers, retailers (including bartenders/staff), or licensees, as well as the immediate family (spouse, parents, siblings, and children) and household members of those employees, are not eligible to enter.

2. Entry Period

The Entry Period begins at 12:01 AM EST on JUNE 15, 2021 and ends at 11:59 PM EST on DECEMBER 14, 2021 (the "Entry Period"). Administrator’s computer is the official time-keeping device for the Sweepstakes.

3. How to Enter
  1. Scan the QR code on the GREY GOOSE AR COCKTAIL EXPERIENCE Sweepstakes point of sale. When the browser pops up on the phone, it will give you an option to start the AR Cocktail Experience or enter sweepstakes. Consumer can either skip sweepstakes entry and just start the AR Cocktail Experience (and then be asked again at end of the experience if they want to enter sweepstakes). Consumer can also enter online at https://greygoose-ar.com. Follow the instructions to complete the entry form. There is a limit of one (1) entry per person.
  2. The use of multiple e-mail addresses or numbers, an agency, or any automated system to enter is strictly prohibited, and Sponsor reserves the right to disqualify any entries received through such methods. By entering, you indicate your full agreement to these Official Rules and Sponsor’s decisions regarding the Sweepstakes, which are final and binding. Winning a prize is contingent upon fulfilling all requirements in these Official Rules.
4. Drawings

Administrator will select twelve (12) potential winners, two (2) winners monthly for 6 months. The odds of being selected depend on the number of eligible entries received by the time of the drawing. Administrator will attempt to contact the potential winners on date of a drawing. A potential winner must respond within twenty-four (24) hours. If she/he doesn’t, administrator will select an alternate potential winner in a random drawing of all remaining entries. The monthly drawings will take place as follows: 7/15/21, 8/15/21, 9/15/21, 10/15/21, 11/15/21, 12/15/21.

5. Potential Winner Requirements

Except where prohibited, a potential winner may be required to complete and return an affidavit of eligibility and liability/publicity release. If a potential winner fails to sign and return these documents within the required time period, an alternate potential winner may be selected in his/her place in a random drawing of all remaining entries received. Only three (3) alternate potential winners may be contacted.

6. Prizes

Each winner will receive one (1) GREY GOOSE branded bomber jacket and (2) GREY GOOSE T-SHIRTS collectively valuing at $150.00. The winner is responsible for paying taxes any costs and expenses not specified above. Any prize details not specified above will be determined by Sponsor, in its sole discretion. A prize may not be transferred prior to award. A winner may not request cash or a substitute prize; however, Sponsor reserves the right to substitute a prize with another prize of equal or greater value if the prize is not available for any reason, as determined by Sponsor, in its sole discretion. No alcohol will be awarded as part of any prize.

7. General Conditions

In the event that the operation, security, or administration of the Sweepstakes is impaired in any way, Sponsor may, in its sole discretion, either: (a) suspend the Sweepstakes to address the impairment and then resume the Sweepstakes in a manner that best conforms to the spirit of these Official Rules; or (b) award the prizes at random from among the eligible entries received up to the time of the impairment. Sponsor reserves the right, in its sole discretion, to disqualify any individual who tampers with the operation of the Sweepstakes, violates these Official Rules, or acts in an unsportsmanlike or disruptive manner. Sponsor reserves the right to seek damages from any person who seeks to undermine the legitimate operation of the Sweepstakes. Failure by Sponsor to enforce any term of these Official Rules shall not constitute a waiver of that provision. Proof of sending any communication to Sponsor by mail shall not be deemed proof of receipt of that communication by Sponsor. In the event of a dispute as to the owner of an online entry, the authorized account holder of the e-mail address used to enter will be deemed to be the owner. The Sweepstakes is subject to federal, state, and local laws and regulations and is void where prohibited.

8. Release and Limitations of Liability

By entering, you agree to release and hold harmless Sponsor, Administrator, their respective parents, subsidiaries, affiliates, and each of their respective officers, directors, employees, and agents (the “Released Parties”) from and against any claim or cause of action arising out of participation in the Sweepstakes or receipt or use of any prize, including, but not limited to: (a) unauthorized human intervention in the Sweepstakes; (b) technical errors related to computers, servers, providers, or telephone or network lines; (c) printing errors; (d) lost, late, postage-due, misdirected, or undeliverable mail; (e) errors in the administration of the Sweepstakes or the processing of entries; or (g) injury or damage to persons or property. You further agree that in any cause of action, in no event shall the Released Parties be liable for attorney’s fees. You waive the right to claim any damages whatsoever, including, but not limited to, punitive, consequential, direct, or indirect damages.

9. Privacy and Publicity

Any information you submit as part of the Sweepstakes will be treated in accordance with Sponsor’s Privacy Policy. Except where prohibited participation in the Sweepstakes constitutes an entrant’s consent to Sponsor’s use of his/her name, likeness, voice, opinions, biographical information, and state of residence for promotional purposes in any media without further payment or consideration.

10. Disputes

You agree that any disputes, claims, and causes of action arising out of, or connected with, the Sweepstakes or any prize awarded shall be resolved individually, without resort to any form of class action, and exclusively by the appropriate court located in Florida. All issues and questions concerning the construction, validity, interpretation and enforceability of these Official Rules, your rights and obligations, or the rights and obligations of the Sponsor in connection with the Sweepstakes, shall be governed by, and construed in accordance with, the laws of Florida, without giving effect to any choice of law or conflict of law rules (whether of Florida or any other jurisdiction), which would cause the application of the laws of any jurisdiction other than Florida.

11. Winner Information

For the name of the winners, send a self-addressed stamped envelope to THE GREY GOOSE AR COCKTAIL EXPERIENCE, Bacardi U.S.A., Inc., 2701 Le Jeune Road, Coral Gables, FL 33134.

12. Sponsor and Administrator

The Sweepstakes is sponsored by and administered by Bacardi U.S.A., Inc., 2701 Le Jeune Road, Coral Gables, FL 33134.

1. Place the virtual Grey Goose bottle on a table or a bar
2. Add your Grey Goose cocktail where instructed
3. Line-up the goose then take a picture and share
start experience

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